Hydration plays a key part in the health and performance of the club’s players and WOW HYDRATE offer the latest innovation in fitness thanks to the patented push cap technology.
The electrolyte and protein water delivers essential nutrients, hydrating the team without the need for carbohydrates or sugar this is ideal for professional athletes ensuring convenient hydration with the correct levels of vitamins, protein and electrolytes.
As part of the deal to become the club’s official hydration partner, WOW HYDRATE will now exclusively supply their products to the first team squad for the remainder of the 2019 and 2020 seasons.
Tigers’ Commercial Manager Craig Jeffels said: “I am delighted to welcome WOW HYDRATE to Castleford Tigers as hydration partners”
“Hydration is a very important factor for all our professional athletes and this partnership will ensure the players are always kept well hydrated courtesy of WOW HYDRATE’S sugar-free, electrolyte and protein waters.
“The company have secured some great ambassadors to promote their brand, and I am thrilled to be adding Castleford Tigers to that list. I would like to thank everyone involved at WOW HYDRATE for getting this partnership off the ground, and we look forward to working with them.”
WOW HYDRATE founder Neil Young said: “We are pleased to have partnered with Castleford Tigers as their hydration partner. Hydration with electrolytes and recovering with high quality, effective protein is important in rugby league to maintain the highest level of performance, we are proud to support the team in this key area.”
The Tigers join a host of athletes who WOW HYDRATE support with their #PushIt campaign, they include heavyweight boxer Tyson Fury and his trainer Ben Davidson, Chelsea and England internationals Ruben Loftus-Cheek and Fran Kirby, boxer Joe Cordina, Wasps Billy Searle and BMX champion Tre Whyte.